Digital Marketing
Intermediate
Digital Marketing Strategy
Digital Marketing Strategy
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Students
4
Lessons
ID
Language
Created by
Ewelina Lacka
Language
id
Translations
None
Transcripts
English
Prerequisites
None
What you'll learn
Master these skills and apply them to real-world projects.
Understand why digital marketing matters today
Understand changes in the digital landscape
Learn how to create innovative and impactful content
Learn how to create and use consumer personas
Conduct a competitor audit and analysis
Develop your own digital marketing strategy
Course curriculum
2 sections · 4 lessons
2
Sections
4
Lessons
0
Reviews
0
Students
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About this course
Course description
Meet your instructors
Learn from industry experts
Ewelina Lacka
Lecturer in Digital Marketing and Analytics at The University of Edinburgh
Vrinda Narain
Teaching Assistant at The University of Edinburgh
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